The Non-Technical Person's guide to building products & apps
Go from Idea to MVP with no CTO and no coding. Launch your business, app, or product idea cheaply, quickly, and easily.
4.57 (760 reviews)

13 243
students
22.5 hours
content
Jun 2025
last update
$15.99
regular price
What you will learn
Quickly validate your ideas using five different techniques
Build a landing page that converts with Launchrock
Run validation campaigns through Facebook and Google
Interpret the results of your validation campaigns and understand basic web analytics
Wireframe from scratch with Balsamiq and produce a mockup of YouTube
Determine the best (and cheapest) way of getting your app designed
Manage design freelancers and be effective at negotiating a lower price
Start a web design contest and receive up to 40 free designs to choose from
Make use of free and premium templates to skip the graphic design process entirely
Put together a design packet for the design process
Find and vet developers from three different online sources
Test developers with small amounts of investment before committing to them
Find the best deals on contractors to save the most money
Avoid the common pitfalls of contracting
Streamline communication with your development team
Bug test web and mobile applications effectively and professionally
Understand the basics of startup traction and how product quality plays into that
Leverage your MVP to recruit and attract investment capital
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Comidoc Review
Our Verdict
The Non-Technical Person's Guide to Building Products & Apps by Evan Kimbrell on Udemy offers a thorough overview of the entire process, from idea generation to project completion. The course excels in providing detailed, real-life examples and resource recommendations while mentoring students through potential challenges. However, some lessons can be lengthy with 'just listen' segments, and outdated resources may occasionally surface throughout the content. Although these minor issues can detract from the overall experience, it remains a standout choice for non-technical individuals looking to bring their app ideas to life.
What We Liked
- Provides a comprehensive guide for non-technical individuals on building products and apps, from idea validation to managing design freelancers and bug testing.
- Includes detailed walkthroughs of various techniques and tools throughout the entire process, allowing students to follow along step by step.
- Evan Kimbrell is commended for his thoroughness, experience, and resourcefulness, making it easy for learners to understand complex concepts.
- The course covers both free and premium resources, offering flexibility based on budget and project requirements.
Potential Drawbacks
- Some students may struggle with the initial portion of the course due to differences in sound quality, unnecessary talking, and outdated website references.
- While the course provides valuable information on validating assumptions and outsourcing ideas, it does not cover app creation or design in-depth.
- A few students mention that some resources and web services mentioned are no longer available, requiring occasional updates to the content.
- The course focuses primarily on theory application rather than launching an app and marketing strategies.
369660
udemy ID
13/12/2014
course created date
08/09/2019
course indexed date
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