Boost Digital Marketing Effectiveness via Behavioral Science
Master Behavioral Economics for Digital Marketing Success – Featuring Exclusive Behavioral Science ChatGPT Prompts
4.60 (241 reviews)
28 036
students
1.5 hours
content
Nov 2024
last update
$13.99
regular price
What you will learn
Understand the fundamentals of online buying behavior and how to motivate your target audience to act using behavioral science principles
Increase conversions and sales by effectively utilizing cognitive biases and behavioral techniques
Intelligently apply behavioral science principles such as Scarcity, Commitment, Loss Aversion, and Anchoring to make your messages and assets more compelling
Use proven tools such as Social Proof, Anchoring, and Paradox of Choice to eliminate friction from the buying process and improve user experience
Close the gap between trigger and purchase faster, reducing the exposure of potential customers to competitor brands and messaging
Develop a fundamental understanding of the principles of commercial communication and apply them to your digital marketing strategy
Cut Through Marketing Myths: Learn to separate behavioral science fact from fiction—and apply only what truly drives real-world results.
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4289458
udemy ID
09/09/2021
course created date
15/06/2022
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