
How Germany reinvented her Country Brand during the FIFA World Cup through Experiential Marketing and Brand Advocacy
How Germany won the World Cup of Nation Branding
InstructorDr Nik EberlDuration3h 6m
Students5,491
Rating4.1 (51)

How Germany reinvented her Country Brand during the FIFA World Cup through Experiential Marketing and Brand Advocacy
InstructorDr Nik Eberl