Marketing y operaciones en empresas turísticas

Empresas del sector turístico
4.00 (19 reviews)
Udemy
platform
Español
language
Other
category
Marketing y operaciones en empresas turísticas
81
students
5 hours
content
May 2019
last update
$13.99
regular price

Why take this course?

🌟 Descubre el Mundo del Turismo con Experiencia: Marketing y Operaciones en Empresas Turísticas 🌎 områдо Marketing Turístico: Aumenta tu Visibilidad 🎯

  • Dive into the fundamental concepts of marketing tailored for the tourism industry.
  • Understand what makes a touristic product unique and how to position it effectively.
  • Explore innovative strategies designed specifically for touristic services.
  • Learn how to maximize your revenue with targeted marketing approaches.

MODULE 2: Dominando el Canal: Estrategias para Maximizar tu Alcance 🌐

  • Uncover the role of intermediaries in the tourism market and learn how to work with them.
  • Discover the ins and outs of search engines and meta-search platforms.
  • Craft a multichannel and omnicanal strategy to reach your audience wherever they are.
  • Analyze the impact of travel agencies and emerging alternatives in distribution.

MODULE 3: Gestión de Destinos: Crea Experiencias Inolvidables 🏰

  • Grasp the concept and characteristics of touristic destinations.
  • Identify different types of destinations and understand their life cycle.
  • Learn to apply the SERVQUAL model for ensuring high-quality service in tourism.
  • Explore the behavior and expectations of tourists to tailor your services accordingly.

MODULE 4: Gestión de Eventos: Planifica y Ejecuta Conciertos Memorables 🎉

  • Master the art of contracting event suppliers for a seamless experience.
  • Identify key elements that make an event successful and memorable.
  • Understand different types of protocols used in events.
  • Discover what makes certain moments within an act stand out.

MODULE 5: Gestión de la Restauración: Satisfácie a Todos los Sentidos 🍽️

  • Explore the various classifications and organizational structures of restaurant businesses.
  • Learn the secrets to running an efficient and profitable restaurant.
  • Dive into the science of bar service and the importance of a well-crafted menu.
  • Discover techniques like Menu Engineering to enhance the dining experience.

MODULE 6: Gestión Hotelera: Excelencia en el Arte del Servicio 🏨

  • Gain insights into the hospitality industry's dynamics and structure.
  • Understand the different functions within a hotel operation.
  • Master the art of Up-Selling & Cross-Selling to increase revenue opportunities.
  • Learn the principles of Revenue Management to maximize your hotel's profitability.

🔥 Transforma tu Carrera con Conocimientos Prácticos y Aplicables 🔥 Este curso está diseñado para profesionales del sector turístico que buscan ampliar su expertise en marketing y operaciones. A través de lecciones detalladas, estudios de caso y ejercicios prácticos, te equiparás con las habilidades necesarias para liderar e innovar en el entorno dinámico del turismo.

🎓 Inscríbete Ahora y Emprende tu Viaje hacia la Excelencia en Turismo! 🎓

Loading charts...

Related Topics

2368474
udemy ID
15/05/2019
course created date
29/10/2019
course indexed date
Bot
course submited by
Marketing y operaciones en empresas turísticas - | Comidoc