Facebook Conversion API & GA4 Server Side Tracking WordPress

Why take this course?
🚀 Master Facebook Conversion API Setup on WordPress with GTM! 🚀
Dive into the world of enhanced Facebook advertising with our comprehensive course designed for digital marketers, developers, and eCommerce enthusiasts. Say goodbye to the limitations of browser-based tracking and embrace the power of Facebook Conversion API (CAPI) Setup Using GTM On WordPress Site! 🌟
Course Overview:
With the recent updates from iOS 14/14.5 and browsers like Safari and Firefox, traditional pixel tracking has become less reliable. The solution? Facebook Conversion API (CAPI) offers a robust and effective alternative that ensures your ad performance data remains accurate and actionable.
Why Take This Course? 💡
- Skill Up: Acquire a highly sought-after skill in digital marketing and analytics.
- Problem-Solving: Tackle the challenges posed by privacy updates head-on.
- Improved Results: Optimize your Facebook ad campaigns with precise data collection.
What You'll Learn:
🔹 Google Tag Manager Installation - Lay the foundation for tracking on your WordPress site.
🔹 Domain Verification - Securely link your domain to Facebook Business Manager.
🔹 FB Pixel Setup (Browser Side Tracking) - Implement the pixel for data collection from users' browsers.
🔹 Standard Events Setup (view content, add to cart, initiate checkout, purchase) - Configure key events that impact your ad performance.
🔹 Conversion API Setup (Server Side Tracking) Using A Server - Learn to set up Facebook's Conversion API to send data directly from your server.
🔹 Event Deduplication - Master the technique to avoid duplicate events and ensure accurate tracking.
🔹 Fix iOS 14 Update - Aggregated Event Measurement - Adapt your strategy to comply with Apple's updates and continue effective ad measurement.
👉 And much more!
Who Is This Course For?
If you have a grasp on Facebook Business Manager, Facebook Pixel, and Google Tag Manager, this course will be a breeze for you. Whether you're a marketer, developer, or eCommerce specialist, this skill will elevate your advertising campaigns to new heights.
Practical Application:
To fully grasp the concepts taught in this course, a WordPress eCommerce website is ideal for practice and implementation.
Support Along the Way:
I've made every effort to explain the processes in an easy-to-understand manner. Should you encounter any obstacles or have questions, remember that I'm here to help! Don't hesitate to reach out. 🤝
Enroll Now and Transform Your Facebook Advertising Strategy!
Embark on a journey to master Facebook Conversion API with our expert-led course. Elevate your digital marketing skills, stay ahead of privacy updates, and drive better results for your Facebook ad campaigns. Let's get started! 🛠️✨
Thanks for choosing this course. I'm excited to guide you through the world of Facebook Conversion API using GTM on WordPress. Let's unlock the full potential of your advertising together!
- Ariful 🌟
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