What Is SEO? Learn SEO Basics & Optimize Your Website
Learn SEO basics & optimize your site - introduction to SEO techniques for entrepreneurs, marketing managers & newbies.
4.39 (5357 reviews)
119 773
students
2.5 hours
content
Apr 2015
last update
FREE
regular price
What you will learn
Explain what SEO is and why it is important to any business that has a website
Explain how search engines work
Understand how SEO has changed over time
Explain the differences between on-site SEO, on-page SEO and off-page SEO
Understand the key elements of on-page SEO
Be able to review how SEO is improving over time
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Our Verdict
Delivering a comprehensive introduction to SEO fundamentals and best practices, this Udemy course—led by an accomplished industry insider—thrives in making complex concepts accessible for learners of all backgrounds. While some users wish the content was occasionally more up-to-date or extensive, its overall value remains significant as it provides a springboard for future exploration and growth within this ever-changing digital marketing landscape.
What We Liked
- Covers the basics of SEO in an easily digestible format, making it suitable for beginners with little to no prior knowledge.
- The course explains complex SEO concepts in a straightforward and concise manner, using clear examples based on up-to-date search engine algorithms.
- Includes a range of actionable tips, techniques, and digital SEO tools that can be directly applied to improve website performance.
- Touches upon the history and evolution of SEO, giving learners crucial context about the discipline's constant state of flux.
Potential Drawbacks
- As the course is several years old, certain screenshots and tools mentioned may be outdated or require upgrading.
- The on-screen captions may not always synchronize correctly with the audio when viewing the videos on particular devices.
- A few students mention that some explanations could go further in depth, while others would prefer less experienced-focused information.
- Some learners may crave more extensive hands-on practice, as only a single assignment is provided throughout the entire course.
Related Topics
467568
udemy ID
04/04/2015
course created date
02/11/2019
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