Brand Strategy through Case Studies and AI Integration
Strengths
Diverse Sector Coverage
Instruction covers multiple branding contexts including B2B (curriculum:section:11), luxury/fashion via Lacoste (curriculum:section:6), and personal branding (curriculum:section:12).
Case Study Methodology
The curriculum utilizes specific brand examples such as Bud Light, Lacoste, Airbnb, and Vanta to illustrate concepts.









