SEO Training: Google SEO, Mobile SEO, Content, Wordpress SEO

These lectures cover a comprehensive range of topics essential for mastering SEO and digital marketing. Here's a summary of what each lecture is about and the key takeaways you can expect from them:

1. Master the art of creating an engaging and optimized Google Business profile.

   • Learn how to accurately input business information, add attractive images, and use relevant keywords to enhance your profile's visibility in local search results.

2. Getting Google Reviews

   • Understand the importance of customer reviews for SEO and reputation management.
   • Discover strategies for encouraging customers to leave reviews and for managing feedback effectively.

3. Maintaining Your Maps Ranking

   • Techniques for optimizing your Google Business profile and keeping it updated to maintain high visibility in local search results.

4. Create Your Content Roadmap

   • Develop a strategic plan for creating content that aligns with SEO goals and addresses target keywords.

5. Create Your Content!

   • Best practices for producing high-quality, engaging, and relevant content for different formats.

6. Optimize Content

   • Learn how to optimize your content for search engines without compromising its engagement or relevance to the audience.

7. Ranking Secret Weapon - VIDEO

   • Explore the benefits of incorporating video content into your SEO strategy and how it can improve rankings and user engagement.

8. Case Study - Phil Creates New Content that Ranks - Part 1

   • Real-world application of creating content, selecting keywords, and implementing on-page SEO for better visibility.

9. Case Study - Phil Creates New Content that Ranks - Part 2

   • Promotion, distribution, and amplification of content to reach a wider audience and generate organic traffic.

10. Creating Content that Ranks Part 3

    • Maintaining content relevance and performance by updating and refreshing it as needed.

11. Creating Content that Ranks Part 4

    • Strategies for maintaining the longevity of your content's rankings in a constantly evolving SEO landscape.

12. Build Club & Membership Backlinks

    • Acquiring backlinks by being part of clubs, associations, and membership organizations.

13. Forums & Comments

    • How to use online forums and comments to build backlinks naturally and earn credibility within your industry.

14. Pinterest and Social Media

    • Leveraging Pinterest and social media platforms for SEO, including creating shareable content and optimizing profiles for better search engine visibility.

15. Be Someone's Success Story

    • The importance of showcasing your success stories to earn backlinks through testimonials and case studies.

16. The MOST Important SEO Strategy!

    • Learn about the synergy between content creation, link building, and continuous optimization as key drivers for long-term SEO success.

These lectures provide a solid foundation in SEO practices and strategies, from on-page optimization to off-page activities like link building and content marketing. The course emphasizes the importance of a holistic approach to SEO, where various tactics are employed together to achieve the best results. Keep in mind that SEO is an ever-evolving field, so staying informed about the latest trends and algorithm updates is crucial for maintaining top rankings.