Digital Marketing Essentials Masterclass

Learn the basics of Social Media Marketing, SEO, SEM, Facebook Marketing & more.
4.48 (7073 reviews)
Udemy
platform
English
language
Digital Marketing
category
Digital Marketing Essentials Masterclass
82 162
students
1 hour
content
May 2022
last update
FREE
regular price

What you will learn

What is Digital Marketing and why it’s important for 2021

Various components of Digital Marketing and their scope

Fundamentals of SEM or Paid Advertising on Google

Fundamentals of Search Engine Optimization (SEO)

Promoting websites by increasing their visibility in search engine results pages,

What keywords are, why they play a major role in PPC advertising, and how to use them,

Tools for keyword research and planning,

SEO essentials along with tools to find what your target audience is looking for online

Basics of Social Media Marketing through Facebook and Instagram Ads

Step by step approach to running Facebook or Instagram Ads

The purpose and significance of Remarketing

Other components of Digital Marketing like Email, SMS, Influencer and ORM Marketing

Course Gallery

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Our Verdict

This Digital Marketing Essentials Masterclass serves as an excellent starting point for beginners seeking a broad understanding of essential digital marketing techniques. The concise and practical approach ensures learners grasp key concepts while benefiting from valuable insights within just 1 hour. Ideal for those contemplating a career shift towards digital marketing or refining their foundational knowledge, this course is available free of cost—a true testament to the instructor's dedication and expertise in the field. However, seasoned professionals may require a more specialized, in-depth exploration of specific topics.

What We Liked

  • Covers a wide range of digital marketing topics in just 1 hour, providing a comprehensive overview
  • Practical and efficient lectures that deliver valuable information in a concise manner
  • Excellent for beginners with easy-to-understand explanations and everyday examples
  • Instructor's exceptional pronunciation, diction, and intonation make learning enjoyable

Potential Drawbacks

  • May not provide in-depth knowledge of each topic as it is an essentials masterclass
  • The rapid pace may cause slight confusion for some learners with less prior exposure to digital marketing concepts
  • Minor emphasis on introducing various aspects like graphic and video editing, content and copywriting in the introductory part

Related Topics

4157784
udemy ID
01/07/2021
course created date
21/07/2021
course indexed date
Angelcrc Seven
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