How to Conduct a Content Audit for SEO

Grow your organic traffic by identifying the content that works, and by fixing the content that doesn't
4.62 (25 reviews)
Udemy
platform
English
language
Search Engine Optimizati
category
How to Conduct a Content Audit for SEO
140
students
2.5 hours
content
Mar 2024
last update
$19.99
regular price

Why take this course?

🚀 Master Your Content with a SEO-Driven Audit 🚀

Grow your organic traffic by identifying the content that works, and by fixing the content that doesn't.

Are you ready to unlock the full potential of your online presence? A content audit for SEO is your golden ticket to understanding what's working on your site, why it's working, and how to enhance or revitalize the content that's underperforming.

🔍 What you will discover in this course:

  • Identify Your Winners and Losers: Determine which pieces of content are driving results and where there's room for improvement. 📈

  • Leverage Excel like a Pro: Master key features and functions to manipulate and segment your data with precision. 📊

  • Data-Driven Decisions: Use actionable metrics and analytics to guide your content strategy and decision making. 🧐

  • Maximize Your Impact: Find out which content has the "biggest bang for your buck" and where you can optimize for better results. 💥

Here's how it works:

  1. Create Your Audit Spreadsheet: Learn to compile a list of URLs that you'll be auditing.
  2. Data Collection: Discover where and how to obtain traffic and backlink data, and import this valuable information into your spreadsheet with tools like VLOOKUP.
  3. Data Segmentation: Utilize filters to sort and segment your data, streamlining the analysis process.
  4. Action Implementation: Understand the steps for deleting, redirecting, improving, or keeping content within WordPress.
  5. Content Improvement: Gain insights into effective strategies for enhancing your web pages.
  6. Prioritization: Identify which topics are most in-demand and where you should focus your page updates.
  7. English Captions: Enjoy the course with English captions available to ensure clarity and understanding. 📚

Who is this course for?

  • You're a website owner looking to enhance your digital marketing strategy.
  • You're a blogger aiming to boost organic traffic to your site.
  • You work with web content and want to improve the content you manage.

🔥 PLEASE NOTE! 🔥

To get the most out of a content audit, you'll need historical data from your analytics for at least the past three months. The more data you have, the better your insights will be, especially if your site has low traffic.

Eager to dive in?

Join me, Kathy Alice Brown, a seasoned SEO Consultant, as we explore the intricacies of content auditing. I've poured my expertise into this course to help you succeed in the competitive landscape of online marketing.

See you on the other side where your SEO journey will transform your content strategy and grow your organic traffic like never before! 🌱✨

Sign up today and let's make your content work for you!

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Related Topics

3427948
udemy ID
17/08/2020
course created date
20/11/2020
course indexed date
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