Twitter Marketing Secrets 2017-A step-by-step complete guide

It seems like you' 've outlined a comprehensive guide or course on leveraging social media, particularly Twitter, to sell products and services, as well as grow influence. This includes various strategies and tips such as content creation, audience engagement, increasing followers, case studies on selling influence, and more. Here's a structured outline based on the points you've provided:

Course Title: Mastering Social Media for Sales and Influence: A Deep Dive into Twitter Marketing

Module 1: Introduction to Social Selling

• Understanding social selling and its impact on modern marketing
• Overview of social media platforms for business (with a focus on Twitter)

Module 2: Crafting Your Social Media Strategy

• Defining your target audience and objectives
• Setting SMART goals for your social media presence
• Analyzing competitors and benchmarking your strategy

Module 3: Content Creation Mastery

• Types of content that engage and convert (text, images, videos)
• Content calendar planning and management
• Writing compelling Tweets and crafting effective hashtags

Module 4: Engaging with Your Audience

• Techniques for increasing engagement and building a community
• Managing direct interactions and customer service on Twitter
• Leveraging polls, threads, and Q&A sessions

Module 5: Growth Hacking for Followers

• Strategies to attract and retain followers
• Understanding the Twitter algorithm and best posting times
• Collaborations, shoutouts, and cross-promotion tactics

Module 6: Monetizing Your Influence

• Identifying your influence and potential revenue streams
• Sponsored content and affiliate marketing on Twitter
• Negotiating deals and managing partnerships

Module 7: Case Studies in Social Selling

• Real-world examples of successful Twitter sales campaigns
• Analyzing what made these campaigns effective and scalable
• Lessons learned from different industries and niches

Module 8: Advanced Twitter Marketing Techniques

• Utilizing Twitter analytics for data-driven decision making
• A/B testing for optimizing ad performance
• Advanced targeting options for Twitter Ads

Module 9: Selling Products & Services on Twitter

• Creating product showcases and demos
• Implementing e-commerce solutions like Shopify or WooCommerce with Twitter
• Handling orders, fulfilment, and customer feedback

Module 10: Scaling Your Social Media Efforts

• Outsourcing and automation for efficient social media management
• Scaling your presence across other platforms using a multi-channel approach
• Building a brand and maintaining consistency across all channels

Bonus Content:

• Expert interviews and roundtable discussions
• Checklists and resources for ongoing reference
• Access to a community of like-minded marketers and business owners

Conclusion:

• Recap of key takeaways and final thoughts on the journey ahead
• Encouragement to apply learned strategies and continue growing and evolving as a social media seller and influencer

This course structure is designed to provide comprehensive coverage of using Twitter for both selling products and services and building a strong personal brand or company presence. It's aimed at individuals, marketers, entrepreneurs, and businesses looking to capitalize on the power of social media for sales and influence.