Foundations to attract more customers & increase sales...even if you don't like selling!
InstructorValeria GrunbaumThe curriculum segments the customer experience into specific stages including Awareness, Exploration, Consideration, Buying Action, Post purchase, and Advocacy.
Instruction clarifies the distinction between marketing funnels and sales cycles, explaining how these departments collaborate.
The curriculum relies on video lectures and a workbook rather than interactive labs, quizzes, or hands-on projects.
The curriculum aligns with the target audience of business owners seeking non-pushy sales methods.
Free
