Product Strategy Development

Course Title: Product Strategy Development
Course Headline: 🎯 Developing Proper Product Strategy to Create Stakeholder Alignment and Challenge Key Assumptions

Course Description:

Are you puzzled by the concept of product strategy or struggling to implement it effectively? You're not alone. Many product managers, both novice and seasoned, grapple with understanding and crafting a solid product strategy that ensures stakeholder alignment and tests fundamental assumptions. The abundance of opinions on this topic can be overwhelming, but there is a clear path forward – a proven framework that has been tested in various roles and industries.

🔑 My goal in this course is to cut through the confusion and provide you with a robust and practical framework for developing exceptional product strategy. I've applied this model across multiple companies, coached PMs at all levels, launched new product-led business models, and influenced senior leaders from other functions – all using this very framework. This isn't just theory; it's real-world application that has consistently delivered results.

What You'll Learn:

• A Proven Framework: Discover the steps to develop a product strategy that is both practical and effective.
• Hands-on Learning: Apply the framework to your own situation, ensuring immediate applicability to your role as a product manager.
• Stakeholder Alignment: Learn techniques for achieving consensus among team members, leaders, and other stakeholders.
• Challenging Assumptions: Gain insights on how to question the status quo and uncover new opportunities for innovation and growth.

Course Structure:

1. Understanding Product Strategy: We'll start by demystifying what product strategy truly is and why it matters.
2. The Framework Explained: You'll learn a step-by-step approach to developing your product strategy, with real examples for clarity.
3. Applying the Model: With practical exercises, you'll begin to apply the framework directly to your work scenarios.
4. Stakeholder Alignment Techniques: Learn strategies for aligning stakeholders and ensuring everyone is moving in the same direction.
5. Challenging Key Assumptions: I'll show you how to identify and test assumptions that could lead to breakthroughs or potentially lead your strategy astray.
6. Real-World Application: You'll have opportunities to reflect on your current product strategy and envision how this course's teachings can elevate it.

By the End of This Course:

• You'll have a clear understanding of how to develop a sound product strategy.
• You'll be equipped with the tools to create alignment among stakeholders.
• You'll be able to identify and challenge your key assumptions with confidence.
• You'll have started to apply the framework in your work, setting the stage for immediate impact in your role as a product manager.

I'm excited to embark on this learning journey with you and to hear about the successes you achieve using this practical approach to product strategy. Let's turn confusion into clarity and assumption into innovation.

Enroll now and transform your approach to product management with Product Strategy Development. Your journey to becoming a strategic powerhouse in product management begins here! 🚀