Build and grow your own retail business and e-commerce.
InstructorNavdeep YadavInstruction includes specific Excel-based exercises for RFM analysis, store layout optimization, and exponential smoothing for demand planning.
The curriculum covers essential financial elements such as income statements, cash flow, and contribution margin analysis through specific brand case studies.
Editorial course preview
These 4 complementary views highlight concrete, legible examples from the course presentation.
This educational slide explains the RFM analysis framework by defining scoring criteria for recency, frequency, and monetary value, accompanied by a visual predictive segments matrix.
This financial flowchart illustrates the Strategic Profit Model for asset management, showing how return on assets is derived from net profit margin and asset turnover.
This slide compares online and offline retail strategies, suggesting online channels for repeat purchases by younger demographics and physical stores as touchpoints for older groups seeking tactile product experiences.
This overview slide outlines retail management fundamentals, featuring visual models for the marketing mix, Porter's five forces, SWOT analysis, market basket analysis, and shelf display strategies.
Free
One signal from early 2025 suggests that some videos may end abruptly or lack seamless transitions between concepts; while the course has a more recent update label, this does not prove these continuity issues were resolved.
A report indicates potential issues with broken links or inaccessible practical materials.
The curriculum aligns with the stated goals of aspiring retail and e-commerce entrepreneurs.