Google Ads for Beginners
Learn how to effectively use Google Ads to reach more customers online and grow your business.
4.55 (4954 reviews)
33 471
students
3.5 hours
content
Jun 2021
last update
$89.99
regular price
What you will learn
Fundamentals of AdWords
Campaign Targeting
Managing Budgets and Bids
Creating Successful Ads
Keyword Research
Competitive Research
Research Tools
Optimization Strategies
*Bonus* Intro into Advanced AdWords (Display & Remarketing)
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Our Verdict
Google Ads for Beginners offers students an engaging and valuable exploration of various ad strategies, albeit with some caveats. The course does solidify general concepts, but users should be prepared to face outdated content and a handful of broken videos. While the teaching style is generally commendable, the assumed familiarity with certain terminology may be off-putting for absolute beginners. Nevertheless, this Udemy course remains a recommended option given its comprehensive curriculum and engaging approach to Google Ads essentials.
What We Liked
- Comprehensive coverage of Google Ads fundamentals, including campaign targeting, budget management, and ad creation
- Valuable insights on keyword and competitive research, plus optimization strategies
- Engaging teaching style with relevant links for further learning
- Handy introduction to advanced topics like Display & Remarketing
Potential Drawbacks
- Outdated content has led to mismatched interfaces and unavailable features in more recent Google Ads versions
- Some users find certain sections lacking proper explanations, assuming a base knowledge that beginners might not have
- Course interface issues prevent seamless learning
- *Bonus* section on advanced topics is somewhat superficial
Related Topics
50735
udemy ID
21/04/2013
course created date
04/07/2019
course indexed date
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