Churn, CLV, MRR, CAC, NPS... - 20 SaaS metrics you must know

Why take this course?
🚀 Course Headline:
🎓 Master the Most Common Key Performance Indicators (KPIs) of the SaaS Industry - Churn, CLV, MRR, CAC, NPS... - Learn 20 Essential Metrics!
👋 Introduction:
Hey there! 🚀 Whether you're a newcomer to the world of Software as a Service (SaaS) or have been navigating this space for a while but feel like you're missing the key pieces of the puzzle, you've landed in the right place. You know the drill - the industry jargon can be overwhelming with terms like Churn rate, Monthly Recurring Revenue (MRR), Customer Lifetime Value (CLV), Customer Acquisition Cost (CAC), Net Promoter Score (NPS) thrown around like they're part of a secret code. 🤫
🔍 The Challenge:
You've spent hours scouring the internet, trying to decode what these acronyms mean and how they impact your business. Or maybe you've been working in a SaaS company for some time, but those metrics still seem like foreign languages rather than actionable insights. Believe me, I've been there! 🚦
🎉 The Solution:
I'm Max Schoen, and I've been exactly where you are now - lost in the SaaS metric maze. But today, I lead a Sales Strategy Team, craft weekly reports, and create slide decks that demystify these KPIs. And guess what? I've distilled all of my insights into this comprehensive online course tailored to empower you!
📚 Course Highlights:
1. Top 20 SaaS Metrics Explained:
- Master the top 10 essential metrics: MRR, ARR, Churn, CAC, ARPU, CLV, LTV, NPS, CSAT, CES. Plus, an additional 10 that will give you a competitive edge!
2. KPI Calculator:
- I'm providing my custom KPI calculator for FREE. This tool is designed to streamline your workflow, allowing you to calculate metrics on the fly without worrying about formulas or notes. 📊
3. Real-world Applications:
- Learn how to apply these metrics in real-life scenarios with examples and case studies that resonate with your experiences.
🎨 Interactive Learning:
- Engage with beautifully crafted graphs that will help you visualize and understand the data in a more meaningful way - perfect for those presentations! 📈
💡 Why This Course?
- You'll walk away with a solid grasp of SaaS metrics, equipped to make informed decisions that drive your business forward.
- The course is designed for immediate application, so you can start seeing tangible results in your work right away.
- With the included KPI calculator, you'll save time and reduce errors, freeing you up to focus on what truly matters - growing your SaaS business.
✍️ Bonus Content:
As a bonus, I'll share exclusive insights on how to analyze and interpret these metrics, enabling you to become a KPI wizard in no time! 🧙♂️
💰 Satisfaction Guaranteed:
- This course comes with a 30-day money-back guarantee. If you don't see a significant improvement in your understanding and application of SaaS metrics within a month, I'll refund your investment. No questions asked! 🤝
🔥 Take the Next Step:
Ready to transform your understanding of SaaS metrics? Enroll in this course today and join a community of professionals who are just as eager to master these essential KPIs. Let's embark on this journey together and unlock the full potential of your data-driven decision-making capabilities! 🌟
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Comidoc Review
Our Verdict
With a focus on essential SaaS metrics, this course is an effective and approachable way to gain insights into the industry's key performance indicators. While improvements can be made with video quality and advanced content, its 'well laid-out' explanations and hands-on KPI calculator provide actionable steps for beginners while impressing department managers.\n\n_Consider supplementing your learning journey with additional SaaS-specific courses or resources addressing niche business models and calculation techniques to maximize knowledge retention._
What We Liked
- This course is 'packed full of helpful information and actionable steps' with a 'well laid-out' structure that makes it easy to understand.
- The 'KPI calculator' provided in the course is a 'smart way to share everything you learn', making report highlights more effective.
- Ideal for those new to SaaS businesses, providing an understanding of essential metrics like churn rate calculations and business model transitions.
- Real-life examples are given from within the SaaS industry, offering context and clear explanations on interpreting KPIs.
Potential Drawbacks
- Calculation explanations for some KPIs might be enhanced, as some students express a need for 'more detailed/precise explanation' to feel confident calculating them.
- Video quality can be improved, with users reporting 'poor quality' and 'lots of silly noise in the background', impacting ease of learning.
- A limited selection of KPIs may leave advanced students wanting more specialized topics or specific business models beyond SaaS.
- Lacking depth within certain sections, specifically ARR calculations could be expanded for increased clarity.