HubSpot Workflows & Reporting for Marketing Professionals

Why take this course?
🌟 Course Announcement: HubSpot Workflows & Reporting for Marketing Professionals 🌟
Important Notice: Course Version Update 🔄
Before you dive into this course, please be aware that I am working on a new version to align with HubSpot's latest UI changes from May 2024. The majority of the course content is still highly relevant and up-to-date. A few lectures within the course have been added to guide you through the recent updates. Some assignments may currently reflect the older UI, which can be skipped as I will provide an email notification once the updated course version is available.
What You Will Learn:
Mastering HubSpot Automation (Workflows) 🤖
- Plan and Build Workflows: From simple to complex, learn how to automate your marketing processes and email sequences effectively.
- Create simple workflows to streamline routine tasks.
- Dive into complex workflows with Conditional Segmentation (Branches) to tailor your audience's experience based on specific conditions.
- Strategize Your Workflows: Utilize real-world examples to refine your workflow strategy and maximize efficiency and impact.
Unlocking Insights with HubSpot Reporting 📊
- Simple & Advanced Reports: Learn how to generate standard reports and delve into complex reporting like funnels, attribution, and more.
- Dashboards: Compile a comprehensive dashboard to track various metrics and visualize your marketing performance at a glance.
Exploring Advanced HubSpot Marketing Features 🚀
- Lead Scoring: Implement a lead scoring system within HubSpot to prioritize and segment your leads more effectively.
- Campaign Management: Set up campaigns from scratch to track their performance and success.
- Tracking (UTM) Links: Master the use of UTM links within HubSpot for better campaign tracking and analysis.
Course Requirements and Tips:
- Not a HubSpot Intro Course: This course assumes you have a grasp of basic HubSpot operations. If you're new to HubSpot, I recommend starting with my introductory course, "HubSpot for Marketing Professionals."
- Access to HubSpot Automation (Workflows) and Reporting: Ensure you have access to these features in your HubSpot account. I can assist you in securing a 14-day FREE trial for a HubSpot paid account if needed.
Instructor Credentials:
I am Thalita Milan, a certified independent HubSpot expert with over 13 years of experience in Digital Marketing and specializing in HubSpot for the past 4 years. I provide account management and training services to businesses and professionals worldwide. My passion is to empower marketers with the skills needed to succeed using HubSpot.
Student Testimonial:
"I just completed the course - and my only reaction is: WOW! Super valuable for entrepreneurs, consultants (such as myself), and small businesses. Thalita successfully managed to transfer her rich knowledge in a meticulous manner. This course is easy to comprehend and incorporate into your business strategy. I honestly never knew what were the actual possibilities of the HubSpot platform and now I finally do! Thank you so much for this course!" - Tamara Biljman, Content Strategist
Your Learning Journey:
I am committed to assisting my students throughout their learning journey and providing coaching support at any point during the course. Feel free to reach out with questions or for additional guidance as you navigate through the material.
Please note that this course is independently developed by Thalita Milan and is not associated, endorsed, or verified by HubSpot, Inc. Any liability regarding this course offered by me, Thalita Milan, lies with me alone.
Join me, and let's unlock the full potential of your marketing efforts with HubSpot Workflows & Reporting! 🚀📈
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