Master Google Analytics 4 Reports and GTM Basics in 2025

Master Google Analytics 4 Reports and GTM Basics in 2023: Your Comprehensive Guide

🚀 Headline: Dive Deep into the World of Data with "Master Google Analytics 4 Reports and GTM Basics in 2023" – The Ultimate Course to Unlock Actionable Insights!

📚 Course Description: Google Analytics 4 (GA4) is redefining the way we track, analyze, and understand digital data. As a forward-thinking professional, it's imperative to stay ahead of the curve by mastering GA4 and Google Tag Manager (GTM). This course is your key to unlocking the full potential of these powerful tools!

Why Choose This Course?

• Comprehensive Coverage: We delve into every nook and cranny of GA4, from Acquisition to Monetization Reports.
• Custom Reports Mastery: Learn how to create custom reports that give you a unique perspective on your data.
• Hands-On Experience: Get practical with a project where you install Google Analytics and GTM on a website and customize it to your business needs – no coding required!

Course Breakdown:

1. Understanding GA4 Reports:

   • Acquisition Reports: Discover how users find your site and measure the effectiveness of different channels.
   • Retention Reports: Analyze user engagement over time to better understand loyalty and churn.
   • Engagement Reports: Gain insights into user behavior, session duration, and bounce rates.
   • Events & Conversions: Track specific interactions and valuable actions taken on your site.
   • Monetization Reports: Measure the revenue generated from your website, including transaction and purchase values.

2. Custom Reports and Google Data Studio:

   • Learn how to leverage Google Data Studio in conjunction with GA4 to create custom dashboards that tell a story with your data.

3. Setting Up Google Analytics and GTM:

   • A step-by-step guide on installing Google Analytics tracking code and GTM on a website.
   • Tailor the data collection in GA4 according to your business objectives, all within the GTM dashboard.

Hands-On Assignment: Work on a real-world project by setting up a website with provided files, connecting it with Google Analytics and Tag Manager, and customizing it to suit your analysis needs. This is a no-code zone, designed for ease and practical understanding!

Real Student Reviews: Don't just take our word for it – hear from students who have taken this journey with Rudranil Chakrabortty:

🌟 "The course was very well put together. The instructor's calm and composed demeanor, along with detailed clarity, made the learning experience exceptional."

🌟 "This course is insightful, well-structured, and provides on-the-job training for practical application. Rudranil's efforts in guiding us through data layers and tags deployment are remarkable."

🌟 "Rudranil's teaching style is clear, structured, practical, and filled with important content. He genuinely cares about his students and provides quick and detailed responses to queries."

🌟 "The course content helped me configure our company's new website analytics. Rudranil's answers to my questions were beyond expectations. I highly recommend this course for its comprehensive approach to understanding the 'WHYs' and 'HOWs' of analytics!"

🌟 "I loved the course content and the way it expanded my horizons beyond traditional ways. Rudranil is an amazing instructor who ensures his students are well-equipped with knowledge."

Ready to embark on this data-driven adventure? Join us in mastering Google Analytics 4 and Google Tag Manager today! 📊🚀