Google Ads & Microsoft Ads: PPC Ads 2 in 1 Course Bundle
Google Ads (Adwords) and Microsoft Advertising (Bing Ads): Complete A to Z course: PPC advertising, sales, lead, etc!
4.43 (7 reviews)
11
students
10 hours
content
Jun 2024
last update
$13.99
regular price
What you will learn
Understand the basics of PPC (Pay-Per-Click) and how it fits into the digital marketing landscape.
Set up and manage Google Ads and Microsoft Ads accounts effectively.
Navigate the interface and tools of both Google and Microsoft Ads platforms.
Develop a solid campaign structure to target the right audience.
Conduct comprehensive keyword research and select types that align with marketing goals.
Craft compelling ad copy and creative that converts viewers into customers.
Implement advanced ad strategies like remarketing and shopping ads.
Track and measure ad performance with conversion tracking tools.
Optimize campaigns for better performance using key metrics and insights.
Explore bidding strategies to maximize return on ad spend.
Create responsive ads that adapt to different platforms and devices.
Utilize automation and smart bidding to enhance campaign efficiency.
Learn about multimedia and dynamic search ads for varied content delivery.
Set up ad extensions to enhance ad visibility and performance.
Apply A/B testing methods to refine ad elements and improve outcomes.
Manage payments, billing, and budgeting for ad campaigns.
Access resources and support to troubleshoot issues and improve ad management.
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5815842
udemy ID
11/02/2024
course created date
11/06/2024
course indexed date
Adewole Samuel
course submited by