Forecasting & Planning

🎓 [Forecasting & Planning: Master Marketing, CRM, and Demand Management]

Course Overview:

• Understanding Project Management: Learn the ins and outs of project management planning, from conceptualizing the perfect project idea to understanding the essential skills required to bring it to life. Uncover the secrets of Operational Process Management, and master the art of creating a comprehensive scope management plan. 📈

• Time & Cost Management: Grasp the techniques for determining the time frame of your project and calculating its cost effectively. This knowledge is crucial for any project manager aiming to deliver projects on time and within budget.

In-Depth Course Content:

Section 1: Planning & Demand Management

• Planning Hierarchy & Demand Management Overview: Get acquainted with the framework of effective planning and how demand management fits into the bigger picture.

• Demand Management through Marketing: Explore how to influence consumer behavior and manage demand using strategic marketing approaches.

• Demand Management through CRM: Dive into the role of Customer Relationship Management (CRM) in understanding customer needs and driving demand.

• Demand Planning Management: Learn the techniques and tools necessary for demand planning to ensure that your business meets customer needs efficiently.

• Demand Supply Integration Overview: Understand the importance of integrating demand planning with supply chain management to optimize operations.

• Demand Supply Integration Functions: Discover the various functions involved in successful Demand Supply Integration (DSI) and how they contribute to a cohesive operation.

• DSI Problem 1 - Driven by Marketing: Tackle common challenges when marketing takes the lead in DSI.

• DSI Problem 2 - Dominated by Finance: Learn how financial constraints can impact your DSI and how to navigate these waters.

• DSI Problem 3 - Demand Plan Ignored: Address situations where the demand plan is sidelined and how to bring it back to the forefront of operations.

• Demand Supply Integration Integration: Master the techniques for integrating demand planning with supply chain processes to create a seamless operational environment.

Section 2: Forecasting

• What is Forecasting: Discover the essence of forecasting and its role in guiding business decisions.

• Forecast Usage: Learn how to apply forecasts effectively across various aspects of your business.

• Forecasting Principles & Steps: Gain a solid understanding of the principles and steps involved in accurate forecasting.

• Qualitative Forecasting Techniques: Explore methods of forecasting that rely on expert opinions, market research, and historical data.

• Quantitative Forecasting Techniques: Delve into statistical models and algorithms used for predictive analytics.

• Choosing a Forecasting Technique: Make informed decisions about which forecasting method is most suitable for your project or business needs.

Course Outcomes:

By completing this course, you will be equipped with the knowledge and skills to:

• Planning Hierarchy: Understand and apply the planning hierarchy in a project management context.

• Demand Management: Develop strategies for effectively managing demand within your business or project.

• Demand Supply Integration: Achieve a harmonious integration of demand planning with supply chain operations, ensuring efficiency and responsiveness to market needs.

• Forecasting Needs, Objectives & Principles: Master the principles of forecasting, learn how to set forecasting objectives, and understand the various techniques available for accurate forecasting.

Enroll now and transform your approach to forecasting, planning, and demand management! 📅🎉