Digital Marketing FAQs - Common Digital Marketing Questions

I answer a number of common questions that have been asking about Digital Marketing over years of teaching
4.46 (154 reviews)
Udemy
platform
English
language
Digital Marketing
category
instructor
Digital Marketing FAQs - Common Digital Marketing Questions
9 013
students
1 hour
content
Oct 2024
last update
FREE
regular price

Why take this course?

🌟 Master Digital Marketing with Real-Time FAQs! 🌟


Course Headline:

Digital Marketing FAQs - Common Digital Marketing Questions


Course Description:

The digital marketing landscape is a whirlwind of innovation, trends, and technologies. With so much to keep track of, it's no wonder students often have burning questions about this dynamic field. In my course, Digital Marketing FAQs - Common Digital Marketing Questions, I delve into some of the most frequently asked queries that both novices and seasoned professionals encounter in the world of digital marketing.

📚 Why This Course? This course is designed for those who are navigating the complexities of digital marketing while working on other projects or complementing existing training. It's a treasure trove of insights, perfect for anyone looking to clarify their understanding of the digital advertising ecosystem.


Curriculum Overview:

I'll be tackling a wide range of topics and answering your most pressing questions, which include but are not limited to:

Intro

  • What is digital advertising?

Part 1

  • Do people spend more time on digital or traditional media?
  • What is programmatic advertising?
  • What's the difference between an Ad Network/DSP/SSP?
  • Which ad networks are most effective in the fitness niche?

Part 2

  • How much do top brands invest in digital advertising, and where does their budget go?
  • Why do you see certain brand ads repeatedly?
  • Is traditional medium advertising (like billboards) losing ground to social media platforms?
  • Is magazine advertising dead?

Part 3

  • How does Google Analytics gather demographic and audience interest data?
  • What is an ad impression, and how is it measured?
  • How do advertisers collect location data?
  • Who actually owns GPS technology?

Part 4

  • Are advertising firms excited about the potential of ads in augmented reality?
  • What is an 'open exchange'?
  • How can you optimize your digital marketing campaigns?
  • How do you determine the cost per thousand impressions (CPM)?
  • What are some effective strategies for affiliate marketing?

Real-World Learning:

Through this course, you'll gain a foundational understanding of the jargon and acronyms that dominate digital advertising. The insights provided are not just theoretical—they are practical, drawn from real-world experiences and current trends. You'll emerge with a clearer grasp of the opportunities available in the digital space.


What Students Are Saying:

Our past students have praised these courses for their clarity and real-world applicability. Here are some testimonials from our Digital Advertising & Marketing series:

🏆 "A comprehensive overview...detailed!" - Kaithlean Crotty-Clark on 'Introduction to Programmatic Advertising'

🚀 "I do affiliate marketing and have been looking for a clean, easy way to explain my root knowledge of the programmatic ad space. Your 101 and 201 were extremely informative and truly like your overviews in a very simplistic explanation." - Diane Tody on 'Digital Advertising & Marketing 201'

🎓 "This course is amazing. I completed this for an interview and the employer was really impressed by the knowledge I had. Hope there is another in-depth version of this course. Where he goes into ad platforms or ad servers and teaches the real-world applications." - Suryameet Singh on 'Digital Advertising & Marketing 201'

🌐 "When combined with Ben's 101 course, the two classes make for a thorough and well-organized primer on digital media today. Perfect for marketing people and agency folks (creative, account) who are not immersed in a media agency...Definitely worth the time investment." - Shawn E Fraser on 'Digital Advertising & Marketing 201'


Enroll now to get answers to your most pressing digital marketing questions and join the ranks of informed marketers who are thriving in the digital age. Let's demystify digital marketing together! 📈🚀

Course Gallery

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2180486
udemy ID
27/01/2019
course created date
17/06/2019
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