Digital Marketing B2B: Dekker's Ultimate Digital Marketing
Why take this course?
🌟 Master Digital Marketing for B2B with Dekker Fraser's Ultimate Udemy Course! 🌟
Welcome to the Ultimate Journey in B2B Digital Marketing! 🚀
Hey there, aspiring digital marketers and seasoned B2B professionals! Are you ready to elevate your marketing game? Dive into the world of digital marketing with Dekker Fraser, a former VP of Marketing at Google, Global Marketing Manager at Sony PlayStation, and an MBA from the prestigious Kellogg School of Management.
Your Instructor: A Digital Marketing Maestro 🎓
- Former VP of Marketing at a Google accelerator startup
- Global Marketing Manager at Sony PlayStation
- Head of Marketing for a Series-A startup
- Product Marketing Manager for a Google-backed Series-D startup in Silicon Valley
- Teaching experience with digital marketing at the college level
Course Overview: A Comprehensive Guide to Acquiring B2B Customers Efficiently 🎯
This course is your golden ticket to learning strategic planning, tactical execution, and the nuances of high-level B2B digital marketing. With over a decade of experience working with startups to large corporations, Dekker Fraser will guide you through every step of the customer acquisition process.
What You'll Learn: A Fully Loaded Digital Marketing Arsenal 🛠️
- Advertising Across Platforms: LinkedIn, Facebook, YouTube, Google, TikTok, Snapchat, Quora, Reddit, Spotify, Twitter, and Amazon.
- Demand Generation & Lead Generation: Planning across various channels, both inbound and outbound.
- LinkedIn Mastery: Real examples of campaigns run by Dekker himself.
- Cold Email Campaigns: Strategies for manual and digital marketing automation.
- B2B Copywriting: Utilizing the SPF framework and marketing psychology fundamentals.
- Account Based Digital Marketing (ABM): Execution details and strategies.
- Conversion Rate Optimization (CRO): Techniques to increase conversions in your B2B campaigns.
- Content Creation: With real examples and case studies.
Course Highlights: A Blend of Strategy & Tactics 🎬
- New! Insights into Snapchat, Reddit, Spotify, and Quora advertising.
- Real-World Examples: Learn from actual campaigns run by Dekker.
- Interactive Learning: Engage with your instructor through challenging questions.
- Comprehensive Content: From strategy to execution, get the full picture.
Who This Course Is For: Expand Your Digital Marketing Horizons 👥
This course is tailored for:
- Freelancers looking to expand their service offerings.
- Digital marketing agencies aiming to serve B2B clients better.
- Entrepreneurs and copywriters seeking to understand the intricacies of B2B marketing.
- Marketing managers and executives at companies of all sizes.
Join the Community: Evolve Your B2B Digital Marketing Skills 🤝
Don't just take our word for it—this is one of the best Udemy digital marketing courses you can find! By learning from a master strategist and tactician, you'll avoid those hefty consulting fees while gaining invaluable knowledge.
Ready to Transform Your B2B Marketing Efforts? 🌟
Enroll now and embark on a transformative journey with Dekker Fraser's Ultimate Udemy Digital Marketing Course for B2B. Let's conquer the digital landscape together! 🚀
Sign up today and unlock the full potential of your B2B digital marketing strategies! 🎉
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Comidoc Review
Our Verdict
This Udemy Digital Marketing A-Z course targets B2B marketing professionals, business owners, and marketers looking to enhance their understanding. With 54 hours of content created by a seasoned F100 executive, you'll find practical examples, engaging teaching style, and step-by-step guides. Despite minor drawbacks like the absence of an introductory overview and occasional typos, it successfully covers essential digital marketing aspects such as account-based marketing, social media marketing, copywriting, content creation, conversion rate optimization, customer acquisition, lead generation, and more. The engaging nature of the course makes learning enjoyable, despite its $5000 to $10000 investment requirement which may be out of reach for some learners.
What We Liked
- Taught by a seasoned F100 executive with deep expertise in B2B marketing
- Comprehensive course structure covering key areas of B2B digital marketing
- Practical examples and step-by-step guides offered throughout the course
- Engaging teaching style makes learning enjoyable; many found it inspiring
Potential Drawbacks
- Lack of an introductory section that explains key B2B marketing concepts
- Some content is overly repetitive and could be replaced with new strategies
- Typos in quizzes may cause frustration; proofreading materials would improve user experience
- The course's price may be prohibitive for those considering a career change or working with limited budgets