The Ultimate Customer Experience Course (3 In 1)

🌟 Unlock the Secrets to a 'Branded' Customer Experience! 🌟

Course Overview:

The Ultimate Customer Experience Course (3 In 1) is your comprehensive guide to transforming customer interactions into a competitive advantage. Taught by two award-winning experts, Shaun Smith and Andy Milligan, this course is designed to elevate your understanding of what it means to be 'On Purpose' and deliver an unparalleled branded customer experience.

Course Breakdown:

This course series is a 3-part journey into the heart of customer experience excellence:

1. Customer Experience Strategy: Leading with Brand Purpose
   • Discover the essence of your brand and how it can guide your customer experience strategy, leading to a deeper connection with your customers.
2. Customer Experience Strategy: Cultivating Customer Loyalty and Brand Promise
   • Learn the strategies to build trust and loyalty, turning satisfied customers into loyal advocates for your brand.
3. Customer Experience Strategy: Aligning Employee Engagement with Brand Purpose
   • Uncover the secrets to aligning employee engagement with your brand's purpose, creating a seamless experience that resonates with customers and employees alike.

What You Will Learn:

• Mastering Brand Purpose: Craft a compelling brand purpose that will act as the cornerstone of your customer experience strategy.
• Designing a Unique Experience: Learn how to create a distinct customer experience that sets your brand apart from the competition.
• Mapping the Employee Journey: Develop a deep understanding of how employee engagement directly impacts the customer experience and how to foster it.
• Recruiting and Training for Purpose: Discover the techniques to recruit and train staff who embody your brand's unique DNA, ensuring consistent delivery of your brand promise.

The 'On Purpose' Philosophy:

The 'On Purpose' philosophy is encapsulated by eight practices that define the actions and behaviors of brands leading a revolution in customer experience. Learn from examples like Burberry, Zappos, and Lego on how to be agile, intentional, and meaningful in your approach to customer experiences.

Key Benefits of the Course:

• Stand Up for Your Values: Develop a strong, customer-centric set of values that differentiate your brand.
• Stand Out from the Competition: Gain insights into how to create a unique and memorable experience for your customers.
• Stand Firm with a Robust Culture: Build a culture within your organization that supports and enhances your customer experience strategy.

Meet Your Instructors:

• Shaun Smith: A visionary leader in the realm of customer experience, Shaun is the founder of Smith+Co, recognized as the UK's Management Consultants of the Year 2020. His expertise and influence have made him a sought-after global speaker and author.
• Andy Milligan: An international advisor to business leaders on aligning brand strategy with customer and employee experience, Andy is the co-founder of The Caffeine Partnership and a best-selling author. His work has impacted clients across various sectors, from consumer goods to not-for-profits.

Embark on this transformative learning experience and elevate your brand's customer experience to new heights. With the guidance of Shaun Smith and Andy Milligan, you'll unlock the potential of your business and create a legacy of exceptional service that resonates with customers and stands the test of time. 🚀

🎓 Enroll Now and Embark on Your Journey to Customer Experience Excellence! 🎓