Email Marketing 2018: Create a Custom Business Email Address

Why take this course?
It seems like you've outlined the content and benefits of a comprehensive course on setting up a business email using your own domain, which is a valuable skill for entrepreneurs and small business owners. The course covers domain registration, understanding CMS, connecting MX records, managing business emails, and utilizing free tools to run an efficient business system. It emphasizes professionalism, cost savings, and the importance of a custom email address in driving conversions and building trust.
Based on your description, here are some potential course modules and how they could be structured:
Module 1: Introduction to Domains and Email Hosting
- Understanding domains and why they're crucial for businesses.
- The process of finding and registering a domain name.
- Overview of different types of domain providers.
- How to compare pricing and services of various domain registrars.
Module 2: Setting Up Your Business Email
- Introduction to MX records and how they direct emails to your inbox.
- Step-by-step guide on how to connect your domain to an email server.
- Verifying your custom business email address.
- Adding users, creating groups, and managing permissions within your email system.
Module 3: Managing Your Business System with Free Tools
- Overview of free tools available for managing business operations online.
- How to integrate your email system with these tools.
- Tips on optimizing your email communication for better engagement and responses.
- Best practices for maintaining a professional and organized business email inbox.
Module 4: Maximizing Efficiency and Scaling Your Business Email System
- Strategies for keeping your business email system efficient as you scale.
- Adding up to 50 users under your business account.
- Understanding the limitations and requirements of free services.
- Exploring additional features and capabilities of paid services, should the need arise.
Module 5: Course Conclusion and Next Steps
- Recap of key takeaways from the course.
- How to troubleshoot common issues with domain and email setup.
- Additional resources for ongoing learning and support.
- Encouragement to implement what you've learned and experiment with different configurations to find what works best for your business.
This course would be ideal for a wide range of learners, from those who are just starting out with their businesses and need to set up a professional email address, to more established businesses looking to optimize their current systems without incurring additional costs. The focus on free options is particularly appealing for startups and entrepreneurs who are keen to minimize expenses while maximizing efficiency and professionalism.
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