Becoming a Beautypreneur: Part 4

**🌟 Becoming a Beautypreneur: Part 4 - Dive into Consumer Psychology **🚀

Course Headline: Understand the Mind of Your Clientele to Triumph in the Beauty Industry!

Why Invest in Consumer Psychology? 🤔

• Knowledge is Power: Do you really know what your clients expect from your services or products?
• Trust is Gold: How would you gain and maintain their trust without truly understanding their psyche?
• Your Reputation is on the Line: Can you afford the price to be labelled as DISHONEST in a market that thrives on personal care and trust?

Don't Leave It to Chance! Register and Complete this Course to be Certified! 🎓

Who Can Benefit from This Course? 👥

• Curious individuals exploring marketing techniques within the beauty business.
• Aspiring business managers or administrators in the beauty industry.
• Entrepreneurs from any field up to mid-level looking to expand their market understanding.
• Prospective Beautypreneurs eager to dive into starting their own beauty business.

Course Content Breakdown: 📚

• Introduction to Becoming a Beautypreneur (Part 4): Setting the stage for understanding your clients.
• Brief History of Modern Marketing: An overview of marketing's evolution and its relevance today.
• Psychoanalytic Theory by Freud: Explore the depths of consumer motivations.
• Pavlovian Theory: Learn about classical conditioning and its application in marketing.
• Veblenian Social Psychological Model: Discover how lifestyle choices influence brand perception.
• Theory of Reasoned Action: Understand how attitudes, intentions, and behaviors are interconnected.
• Engel, Kollet, Blackwell (EKB) Model: A framework to predict health services utilization that can be applied to beauty industry decisions.
• Motivation-Need Theory: Tap into the core drivers behind consumer choices.
• Hawkins Stern Impulse Buying: Uncover the secrets of impulse purchases and how to harness them.
• Consumer Profiling: Master the art of creating detailed profiles for effective targeting.
• Benefits of Understanding Consumer Profiling: Learn how knowledge equals power in the marketplace.

What You'll Receive: 🎁

• 1 hour 32 minutes on-demand lecture video: A comprehensive session tailored for your learning pace.
• 11-Lecture Series: Engage with a series of lectures covering all aspects of consumer psychology in the beauty industry.
• User Support - FAQ: Have questions? We're here to help every step of the way!
• Free trial course of Asia e-University SPEED Certified EWAA Certified Professional in Wellness Beautypreneurship: Experience a taste of what our courses offer.
• Genuine Certification: Upon completion, receive an official certificate from the European Wellness Aesthetic Academy (EWAA), validating your expertise and commitment to excellence in the beauty industry.

Embark on your journey to become a savvy Beautypreneur with a deep understanding of consumer behavior. Join us now and secure your place as an industry leader! 🌟✨