Amazon Kindle Publishing Masterclass - Self-publish an eBook

It seems like you've outlined a comprehensive curriculum for an Amazon Kindle Publishing Masterclass, which covers various aspects of self-publishing and marketing on Amazon. Let's delve into each module and its focus areas to understand what the course offers:

1. The concept of exclusivity: This likely refers to KDP Select, where authors agree to distribute their books exclusively on Amazon for a period in exchange for certain benefits like free promotion days, Kindle Unlimited earnings, and expanded distribution through the Kindle Owners' Lending Library.

2. Advantages of KDP Select: These include increased visibility, potential for higher royalties during KU promotions, and access to marketing tools that are exclusive to members. However, it's important to weigh these advantages against the limitations of exclusivity, such as not being able to sell your book elsewhere during the term of the agreement.

3. Disadvantages of KDP Select: These might include reduced market reach (since you can't distribute on other platforms), potential over-reliance on Amazon's algorithm and promotional tools, and the risk of market saturation within KDP Select.

4. Why new authors should choose KDP Select: For new authors, KDP Select can offer a platform to gain visibility, learn about their audience, and generate early income. It simplifies the marketing process by providing built-in promotion tools.

5. Why established authors should distribute wide: Established authors may seek broader market penetration, more control over their books' availability, and greater flexibility in promotional strategies. Distributing wide also means accessing different audiences on various platforms beyond Amazon.

6. Other book distributors: Authors have options like Draft2Digital, Smashwords, and others that allow for wider distribution across multiple platforms, including Apple Books, Barnes & Noble, Kobo, and more. These platforms may offer different advantages, such as reach or royalty structures.

7. Module Thirteen on launching your book: This covers the importance of creating a pre-launch landing page, building a street team, leveraging early reviews, strategically pricing your book, and executing a soft and primary launch phase to gain traction and visibility.

8. Module Fourteen on giving your readers high-quality content for free: This module emphasizes the effectiveness of free promotions, perma-free strategies, creating lead magnets, nurturing subscribers into true fans, and providing ongoing value through an author website.

9. Module Fifteen on marketing: It stresses the importance of marketing at every stage of book development, utilizing evergreen strategies, leveraging social media, and maximizing the use of Amazon Author Central to engage with readers.

10. Module Sixteen on learning: This module highlights the necessity of staying informed about industry changes, using resources like blogs, webinars, and courses, and setting up Google Alerts for relevant information.

11. Module Seventeen on expanding your product range: This final module focuses on repurposing content into print books, foreign language versions, audiobooks, and online courses to diversify income streams and reach a wider audience.

The Amazon Kindle Publishing Masterclass appears to be a well-rounded program for authors at any stage in their self-publishing journey, offering insights into both the creative and business aspects of being an independent author. It seems designed to help authors navigate the complexities of the publishing industry, from writing and publishing to marketing and expanding their brand. If you're interested in becoming a self-published author and want a structured approach to learning the ins and outs of the process, this course could be very beneficial.