Advanced Product Management: Presentation And Storytelling

Why take this course?
🌟 Advanced Product Management: Presentation & Storytelling 🌟
For product managers, communication is key. 🚀
In the world of product management, your ability to effectively communicate with a wide array of stakeholders can make or break your success. You'll need to keep lots of people in the loop and adjust your language to each audience. This isn't just about sending emails or holding meetings; it's about crafting a narrative that resonates, persuades, and motivates those involved with your product. 📢
Master the art of strategic communication, negotiation & conflict management. 🗣️💪
Stakeholder communication is at the heart of any product manager’s day-to-day life. Mastering this soft skill is one of the most important keys to success. As a product manager, you spend more time communicating than executing. Great communicators are made, not born. Enough practice, experience, and conditioning can help you be a success.
As a product manager, there are two main audiences you’re constantly communicating with: your team (internal communication) and your users (external communication). Your ability to tell a good story when communicating about a product with internal teams, upper management, and external customers is crucial. Stories are stickier than data, and in the business world, they can serve as a way to capture attention and drive support for or adoption of a new product.
(Almost) everything is a negotiation. 🤝
You’ll build cooperation and manage customer requests at almost every turn. If you're a product manager, you negotiate every day, even if you don't notice. From prioritizing the backlog to determining the MVP of a new feature, a majority of our day involves negotiation. Product managers constantly build cooperation and negotiating trade-offs with customers, the sales team, and the engineering team to achieve strategy-supporting outcomes.
What you will learn: 🎓
- Learn the art of making impactful presentations.
- Understand the visual elements of a compelling presentation including text, graphics, and data.
- Craft your personal story for creating a leadership impact.
- Distinguish between Influence and Persuasion.
- Master the 5 step process of Influencing.
- Grasp the 6 Key principles of influence.
- Identify the Currencies of influence.
- Understand the principles and the process of negotiation.
- Develop effective communication and problem-solving skills for executing negotiation tactics and strategies.
- Learn about the Golden rules of negotiation.
- Comprehend different Conflict Management styles.
- Explore the Lifecycle of Negotiation Phases.
- Discover Negotiation Frameworks including the BATNA principle.
- Map the Five Styles of Conflict Management to every situation.
- Engage in Stake Holder Management and Perspective Analysis.
Course Curriculum: 📚
Module 1: Art of Storytelling
- Introduction
- Chapter 1 - The Challenge
- Chapter 2 - Your Audience
- Chapter 3 - S of SMP: The Story
- Chapter 4 - M of SMP: Message
- Chapter 5 - P of SMP: Performance
Module 2: Influence without Authority
- Introduction
- Chapter 1 - Influence
- Chapter 2 - 5 step process of Influencing
- Chapter 3 - 6 key principles of Influence
- Chapter 4 - Currencies of Influence
- Chapter 5 - Styles of Influencing
- Chapter 6 - Conclusion
Module 3: Negotiation and Conflict Management
- Introduction
- Chapter 1 - Understanding Negotiation
- Chapter 2 - 3 Phases of Negotiation
- Chapter 3 - Golden Rules of Negotiation
- Chapter 4 - Conflict Management Styles
- Conclusion
By the end of this course, you will be equipped with a comprehensive skill set to navigate the complexities of product management. You’ll learn how to present your ideas effectively, influence without authority, negotiate like a pro, and manage conflicts with confidence. 🏆
Join us on this journey to elevate your product management skills and become a leader in communication, influence, and negotiation. Enroll now and transform the way you work! 📈✨
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